Real-world insights for real-world founders
Founders Factbook is a weekly publication produced by the senior team at Startup Partners.
Each edition delivers timely, experience-based insights, strategic thinking, and actionable advice for startup founders—backed by research and grounded in years of hands-on experience with high-growth companies. Clients receive new editions each week and enjoy full access to the complete archive.
What you get every week
Each week, Founders Factbook covers a different topic, and is a mix of insights, war stories, and prompts for action
Tactical insights: Clear, actionable advice on navigating cash flow, hiring, growth, and funding decisions.
Strategic perspectives: Covers thinking behind critical startup decisions - hiring, pricing, equity, product focus, etc.
Decision support: Reflections on founder wellbeing, leadership challenges, and personal resilience.
Sector Updates: Analysis of trends in venture capital, market signals, and what they mean for early-stage teams.
Past topics
Why extending runway isn’t a strategy
What to do when a term sheet is no good
When is it time to exit a founder?
Why it matters
Most founders don’t fail because they lack effort—they fail from misalignment, poor timing, or preventable mistakes.
Founders Factbook helps close that gap with weekly guidance built from the realities of startup life—not concepts and theory.
Client access model
Included with Your Engagement
All full-service Startup Partners clients receive the Founders Factbook weekly as part of their engagement. You’ll also gain instant access to the full back catalog of previous editions through the Client Portal.
Not yet a client?
Book a 30-minute strategy session and we’ll send you our latest edition of Founders Factbook.